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Wednesday March 31, 2010

Activision Restructures Senior Management & Internal Organization

According to the Los Angeles Times, Activision has restructured its senior management team and internal organization. Normally this story wouldn’t be a big deal, except for the fact that it was all kept so hush hush. According to the article, not even investors were notified of the restructuring.

As outlined in internal memos obtained by the Times, Santa Monica-based Activision Blizzard Inc. has divided itself into four units, with one focused on the military video game Call of Duty, another handling other internally owned properties such as Guitar Hero and the Tony Hawk skateboarding games, and a third handling licensed properties. Blizzard Entertainment, maker of the successful online game World of Warcraft, remains an independent unit.

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