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Tuesday July 31, 2012

Apple Says It Is The Underdog

The Apple vs. Samsung trial is underway and Apple has played the "underdog" card right off the bat.

Apple began day two of the trial between it and Samsung with opening statements depicting it as an underdog that came into the phone industry and changed the game. Harold McElhinny, a partner at Morrison Foerster representing Apple, kicked off the case by saying the company had bet the farm on the iPhone in 2007, and competitors (though particularly Samsung) proceeded to copy it, leading to big profits and lost sales on Apple's part.

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